Advertising / Media Opportunities
In order to further our mission of making reliable cancer information available - where permitted by government regulations - Patient Power accepts advertising under strict guidelines and advertisements are displayed to visitors only as permitted by law. Patient Power offers a range of advertising opportunities, from banner ads to sponsorships on our web site and in our frequent outbound e-newsletters and alerts sent to opt in patients and care partners.
All advertisements are subject to our review and we do not accept any advertisement that we believe is incompatible with our mission. The presence of an ad on our site, in our videos or in our newsletters does not imply endorsement of the advertised company or product. Advertising may be placed on our web site adjacent to content related to the advertiser or sponsor interest, and also may be targeted to users by health condition and/or region. Patient Power maintains a distinct separation between advertising content and editorial content. Editorial control rests solely with the Patient Power editorial team and decisions are based in all circumstances on what is best for patients. All advertising content is clearly labeled as an advertisement. Sponsored content is labeled as such, and the sponsoring organizations are identified. For more information please contact us at firstname.lastname@example.org.
Display Ads - Target and Engage (IAB Sizes - 300x250, 300x600 and 728x90 Desktop and 300x250 Mobile, ENL Size - 300x250)
Increase the visibility about your products and/or initiatives to a targeted audience of cancer patients and caregivers. PatientPower.info banner space delivers premium placement adjacent to reliable editorial content -- videos about treatments and research, living with issues, and also patient stories.
Video Pre-roll / Post-roll Ads
Sponsor a series of videos within our therapeutic centers and receive up to 15-second pre-roll and/or post-roll advertising that can help encourage an already engaged audience to take action.
Advertorial Resource Center
A customized area can be hosted from our main Facebook page. It includes media ads within this exclusive section along with additional exposure at the program level. This allows an advertising sponsor to leverage their own content to be used within this advertorial section and have it featured alongside newly developed editorial programming. Because this approach includes editorial developed that is controlled by Patient Power (i.e., video programming), this will allow for editorial promotion on Patient Power’s home page, exposure through Patient Power’s social media pages (i.e. Facebook, Twitter, Instagram), our YouTube channel, and through organic traffic.
Custom Content and Video Production
Use our team of industry experts to create original content or produce custom videos or a video series that includes expert interviews, patient stories, branded content and health topic news to meet your needs.
Market Research and Patient Advisory Board Acquisition, and Patient Engagement
Patient Power regularly conducts surveys of its communities. At our option, we can conduct a survey with questions that we approve provided by a sponsor. Additionally, many members of our community have told us they would be willing to advise healthcare and medical industry organizations on the patient perspective and we can match them worldwide with interested sponsors in-person and/or virtually